How to Create a Wickedly Effective Webinar

How to Create a Wickedly Effective Webinar   And we’re back at it for one of my all time favorite client-attracting tactics: WEBINARS! And I know what you may be thinking … Aren’t those a little outdated? Isn’t everybody already doing...

Why your “tactics” may not be working

Sometimes we look around at what other people are doing and it seems so easy… kind of like when I tried using a wheel barrel for the first time. The first try might have ended in boxes and bags flying all over the place, but eventually I got the hang of it. ...

Money Makes the World Go ‘Round

Ah, money. It can be such an awkward topic sometimes… I’ve talked about “value pricing” before over here, but today I want to focus on creating systems that will allow you to make money (and accept money) like a boss.   So first thing’s first: How do you accept...

Your Inner Critic Is A Cold, Heartless Bitch

Come on now, don’t lie. I know YOU talk more shit to yourself than anyone else has EVER said to you before.How do I know this? Because I do it too. We ALL do it.   Some people call it an Inferiority Complex. Some call it the Imposter Syndrome. Others simply...

What To Do When No One’s Buying

When our audience isn’t buying, we often think we have a sales problem. But the real problem actually revolves around your Offer. Your offer is comprised of 4 core elements: The problem you solve Who you’re solving it for The delivery structure Your own unique edge...